MEETING 2022 BAKERY CHALLENGES, INCLUDING
HFSS OPTIMISATION

Introducing...

ANTI-STALING BAKING POWDER

The first ever anti-staling baking powder in the world.

As a company, we continue to respond to the industry challenges and help our partners overcome these challenges in the most time- and cost-effective way. By introducing anti-staling baking powders, we allow our clients improve their cake quality by a like-for-like replacement of their current basic baking powder.

Why Anti-Staling Baking Powder?

Starch contributes to many desired characteristics of the cake. When baked, the starch will absorb water, swell and gelatinise; an essential process for setting structure, texture and mouthfeel. Staling of the cake is mainly caused by starch retrogradation. Starch retrogradation is when the amylopectin in starch granules recrystallises, causing the cake to go hard/firm.

With our brand new Anti-Staling Baking Powder, not only will you benefit from attributes of a premium baking powder, but also take advantage of the anti-staling properties where your baked product remains fresh for a longer period of time.

Who we are

Emultive (part of HSP Group) is a leading provider of formulation solutions for manufacturers of baking products in the UK & Europe. As patent holders for majority of our formulation methods, we strive to improve the baking experience and quality baked goods for our partners. The blueprint of our technologies relies on close collaboration with your NPD teams to understand your formulation challenges to be able to design a tailored solution that helps you streamline your manufacturing process.

1

COLLABORATIVE

You know your products better than anyone else, and this is why we work closely with you to understand and overcome your formulation challenges.

2

SCIENTIFIC

Combining science of formulation with over 23 years’ experience in manufacturing baked products to provide your with unique and practical solutions.

3

INNOVATIVE

Innovation is in the heart of all our activities with over 12 patented products and technologies around the world, led by HSP Group founder, Dr Saeed Pakdel.

4

RESULTS-DRIVEN

We understand the NPD challenges such as cost and time, which is why after understanding your challenges we provide you with technologies that guarantee success.

WITH YOU EVERY STEP OF THE WAY

Ingredient Support

lab

Formulation Support

NPD Support

financial-growth

Strategic Development

Supply Chain Support